Meet our CW team
Heather Frierson
Founder, Executive Director
Heather Frierson is passionate about helping women discover their God-given purpose in every season of life. Spurred by her passion, she launched Created Woman Foundation, a non-profit leadership ministry, with a mission to equip and empower women to be who God created them to be, through faith & fashion.
Heather is an author, podcast host and just launched her very first clothing line, The Collective, with a mission to empower one woman at a time, one purchase at a time.
But more than anything, she enjoys wakeboarding, coffee, a really good laugh, singing and dancing with her girls, and wearing a great pair of jeans and a t-shirt. She lives in Austin, Texas, with her husband, Hoit, and her two daughters, Hadley and Hope.
Speakers + Writers
Hi, I am Kendra! I currently live in Austin, TX with my little fam. I am married (12 years), have three mostly precious kids under 9 and a little fur baby, Ella, who is a Goldendoodle. My husband is a pastor, and I help him lead our church called Mission. My background is in beauty as a makeup artist and skincare specialist. I attended a makeup school in LA and made it my profession. From there I got my esthetics license and instantly became a skincare snob. Since my venture into the makeup and beauty world 17 years ago (ugh…so many years), I have had the opportunity to work with brands like Nike, Adidas, MTV as well as have my work in the pages of Fast Company, runners world, Los Angeles Magazine and many others. I also published my first book: 500 Eye Makeup Designs which can be found on Amazon.
Kendra Stanton
Encourager of women, truth-teller, wordsmith, fashion/make-up guru, and Bible nerd are all accurate depictions of Deanna. A native Austinite, Deanna started her career in makeup working for Smashbox Cosmetics as Lead Makeup Artist. From there, she has gone to managing a high end retail boutiques to now working as Director of Client Services and Image Consultant for Something More LLC. Although Deanna has a passion for fashion, her true calling is being a Daughter of God and encouraging sisters in the Kingdom to walk out their God-given purpose. Throughout the Bible, God used women to birth reformation, revolutions, and revelations. Deanna’s calling in ministry is to birth a union similar to this, to continue God’s work by bringing healing, identity and building unity. Deanna attended Texas State University and is currently enrolled in seminary at Austin Graduate School of Theology.
Dee Opheim
Crystal Breaux works as a Talent Management Consultant for a large hospital system providing leadership training and coaching for leaders within the system. She also serves as a Certified Christian Life Purpose and Wellness Coach, in her community and Created Woman as a speaker and personal coach, who guides women to discover their life purpose, get healthy and manage their time to fulfill what God has called them to do.
Prior to her coaching career, she worked as an executive leader for a hospital wellness center, an educator in corporate wellness and health, a weight management and group fitness instructor. She has been a small group leader and taught Bible studies for women and couples, along with her husband, for 18 years.
She has a Bachelors of Science in Kinesiology and Corporate Fitness, and is a Certified Professional Life Purpose Coach, Wellness Coach and Advanced Talent and Development Coach.
She has been happily married for 27 years and has two kids, Hannah 19 and Zach age 15.
Crystal Breaux
Gena is woman who has a heart for serving the Lord through teaching and writing about his word, and how he works in her life. She believes his word is true and that God has called her to teach others the lessons he is teaching her. Gena has a passion for helping women to see their unique identity as a daughter of the king, and finding their purpose, the one he created them for. As a nurse and fitness enthusiast, she loves to encourage other women to seek health and wellness, which she believes cannot be done without a relationship with the one who created you. When she is not writing, working, or working out, she enjoys time with her husband Michael, two children Jocelyn and Luke, and their three dogs.
Gena Anderson
Penny Lanier
Sophie Martinez
Jolene Fellhauer is an Indigenous writer who is determined to share her culture with others around her in the form of poetry, short stories and other writing opportunities that present themselves. Jolene is working on writing her first novel based on the stories and legends of her People. After obtaining a Bachelor Degree in Natural Resource Sciences, Jolene spent a number of years working in forestry and has recently moved into the field of agriculture. Jolene enjoys the outdoors, hiking, writing, spending time with her family and numerous pets including 3 horses, 2 dogs,and a turtle, and collecting a large number of house plants.
Jolene Fellhauer
Maria Espisito
Dr. Kate is a second wife to Jack Bohannon and a mother to five wonderful children. She
spends her extra time traveling or planning her next adventure. She believes you can never have
too many trips marked on your calendar! Dr. Kate specializes in women’s counseling, single
mom coaching, soul care retreats, and soul care coaching. Her calling is to minister to women in
need of soul care. Dr. Kate will walk beside you, sharing her knowledge and love for the Lord
every step of the way. Her first book, Metamorphosis: The Lord’s Ways are Majestic, was
released in September 2023. Watch for her next book, Soul Care Healing: Oh, the Complexities
of My Soul, to be released in the Spring of 2024. You can learn more about Dr. Kate, grab one of
her free resources, or read the latest issue of The Caffeinated Kate from her website. You can
also schedule a counseling or coaching session with her through Set Apart at www.set-apart.org.
Dr. Kate Bohannan
Hannah Breaux
Whether it's in her past, like rollerskating for a local roller derby team, being interview for MTV's The Real World four times or being flown to New York to work undercover...or in her present, like having seven kids, establishing a 6-figure local vintage furniture business that also imports from all over the world or running for Mrs. Texas...Elaine's dreams are big. Her mantra is "you only live once, so go big or go home." She believes she's only accessed a fraction of what God has planned for her life and wants to encourage other women to stop holding back and believe God for amazing things. While we might not always get what we wanted, she believes God uses our dreams to catapult us to exactly where we need to be.
As an ex-heroin addict, recovered bulimic and sexual abuse survivor, she knows first hand that life isn't always easy. As a regular podcast guest, she reminds people that our pain reveals our purpose and our message is found in the mess of life. The author and storyteller inside her believes that everyone has something to share and each of our testimonies are what set ourselves and others free from addictions, pain and sin.
Elaine Mingus
Stacy McVane is compelled to care for those in her world, pray for anyone who has a need, and see the gifts and talents in individuals and help develop them into the leader God has called them to be. She loves to laugh and have fun. She’s a true Girls’ Girl. Stacy has been serving in ministry for over eighteen years and is just getting started.
Stacy McVane
Hannah Breaux
Board of Directors
Crystal Breaux | Tammey Stokely | Sophie Martinez | Penny Lanier | Hannah Breaux
Advisors
Cheryl Luke has inspired and captured the hearts of men and women for more than 25 years with her dynamic speaking style. Through years of experience, Cheryl has developed a gift for understanding people in their specific phase of life. She is extremely passionate to see people connect with their God-given purposes and destinies, challenging them to leave behind their past and allow God to weave in them a beautiful life-story. Her warmth and wisdom resonate as she delivers God’s message of redemption, restoration, and love.
Cheryl attended Oral Roberts University, and is an Executive Pastor at Shoreline Church, in Austin, Texas. She oversees Women’s Ministry, Hospitality, Assimilation, Logistics, Pastoral Care, Outreach Ministries, is involved in teaching, curriculum and leadership development, and team building. She is also responsible for SHINE, Shoreline’s annual women’s conference, which is in its twelfth year.
Lynn Marie Cherry is an author and speaker dedicated to inspiring hope and shining a light on the path to freedom. In whatever shoes you prefer—flip-flops, heels, or rubber rain boots—you'll learn how to take a step forward today. Lynn and her husband David have been married for a quarter of a century. The challenges they've faced in their relationship are not wasted as they encourage others to do the work of growing and changing. They have two boys.
Writers, Editor
Martha Bush grew up on a farm in Donalsonville, Georgia. She graduated from Valdosta State College, Valdosta, Georgia, with a BS degree in Business Education. After graduating from college, Martha began her teaching career that spanned grades 5-12 in both public and Christian schools. She also taught adult vocational courses in the Atlanta school system.Her love for teaching led her into areas outside the school system as she began teaching Bible study courses in jails, prisons, and at her local church.
Through her years of teaching, as well as being an avid reader of human behavior and grief counseling from noted Christian psychologists, she recognized how a team effort can help build a foundation in children at an early age that will enable them to cope with the losses in their lives. She believes this team, made of up parents, grandparents, educators, and spiritual leaders, can guide a child to healing from losses he or she might experience. They can do this simply by recognizing his pain, listening to his pain and then teaching the child how to apply the principles of God’s Word to his hurting heart. This led her to write Helping Hurting Children: A Journey of Healing.Martha resides in Orange, Texas, with her husband, Glen. They are the parents of two grown daughters, Crystal and Heather, who have blessed them with three beautiful grandchildren. Her hobbies include: reading, walking, visiting with friends, and playing with her grandchildren.